Conversation Structures

Structure sets you free when it comes to communication. I enjoy learning from Matt Abrahams and he mentions it in this piece. Here's a few of them:

• Past-Present-Future → good for providing a history or reviewing a process
• Comparison-Contrast → good for showing the relative advantages of your position
• Cause-Effect → good for helping people understand the logic of your position
• Problem-Solution-Benefit → good for persuading and motivating people
• What?-So What?-Now What? → good for leading people to a call to action